SAMSUNG C&T RAEMIAN Integrated Home Electronics System
Citrus conducted a project that develop a new family electrical product design for Samsung C & T Raemian. To strengthen brands’ differentiation, Citrus develops a new family of electric products that has been re-established a design identity based on the design philosophy of Raemian.
Through formal forms and intuitive visual language, the design enhances user’s understanding and operability of the product. Modernistic shape and metallic texture of the design express the direction of Raemian’s smart home electronic system. By combining neat bezel and iconic control knob, users can recognize the current state or operating methods of electric system easily. In addition, with materials in soft texture, it makes harmony with the atmosphere of an interior.
CONTACT US
www.citrusdesign.co.kr
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Tel : +82 (0)2 553 0213
Fax : +82 (0)2 553 0521
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Email : citrus@citrusdesign.co.kr
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3/5F Citrus Building, 258,
Hyoryeong-ro, Seocho-gu,
Seoul, South Korea
ㅡ
Tel : +82 (0)2 553 0213
Fax : +82 (0)2 553 0521
ㅡ
Email : citrus@citrusdesign.co.kr
ㅡ
3/5F Citrus Building, 258,
Hyoryeong-ro, Seocho-gu,
Seoul, South Korea
